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4 Customer Service Mistakes Companies Should Avoid Making
1) Being placed on hold endlessly. Don't you just love it when you call a company and they place you on hold, leaving you to listen to their latest on-hold, recorded sales pitch, over and over again. Would you think it normal business practice for a...Continue

Awesome Customer Service Requires a Three Pronged Attack
The perception in the marketplace, according to research, is that customer service is declining. Whether consumer expectations have increased or services have declined over the last few years is debatable. The fact is, perception is truth, in the consumers’...Continue

Consumers Demand Better Customer Service
If you receive bad customer service from a company on the telephone, through e-mail or a Web site, you are likely to take your business elsewhere next time, a recent study shows. Research co-sponsored by Kelly Services and Purdue University’s...Continue

Customer Service Is King
Do you know the one thing that can make or break your business faster than anything else? If you said Customer Service - give yourself a prize. For the past 15 years, my job has been customer service...Continue

Mystery Shopping - Mysterious Way To Improve Customer Care
Performance analysis and mystery shopping is crucial for any modern business. It is an important part of improving quality of service and enhancing sales so that the business progresses and rules the market. The company that proves its competence gains...Continue

Top 10 questions about customer service and business
Question 1: Is it true that the client is always right? Answer: Yes. The customer is always right. The customer's perception is reality. Question 2: If the client is always right, does it mean the service provider is always wrong, even if they...Continue

 

Putting The "Service" Back In "Customer Service"

The future of customer service is here. Technology has made seeking out support faster and easier than ever. But, has your digital age company sacrificed true service in the name of automation?

Today, finding customer support is as simple as writing an e-mail or picking up the phone. But, even though you're not face-to-face with your customers, you still leave a lasting impression. Do you come across as caring and competent, or menacing and mechanical?

Offering stand-out service on the Internet isn't as hard as it is rare. Take these simple steps towards old-style service in the digital age:

Give Each Customer a Personal Response Be Clear, But Sincere Offer Live Customer Support Make Sure Your Support Reps Have All the Answers

Give Each Customer a Personal Response When a customer sits down to e-mail your company, it's because he needs help. He chooses e-mail because it's quick, but his request still warrants a satisfying and personal response!

Companies eager to save time and money often take automation too far in their customer support. Each customer has a unique question, and deserves a unique answer. Even if you save time by copying and pasting stock replies, change the opening and closing to make the message sound less robotic.

Be Clear, But Sincere When responding to customers' e-mail, be sincere and to the point. Before sending a message, try turning the tables. Ask yourself, "Would this answer satisfy me if I were the customer?"

Take that extra moment to give your customer the help he deserves. It might mean the difference between a satisfied customer and a credit card chargeback!

Offer Live Customer Support E-mail has become an acceptable form of communication. But, live customer support is still necessary. The plethora of information available online can be overwhelming to customers, especially those new to the Internet!

Single your company out from the crowd by providing customers with a real person to talk to. Live phone support is an invaluable way to foster trust. When your customer has reached the end of his Internet rope, and just needs help, your toll free number is the answer he's looking for.

Make Sure Your Support Reps Have All The Answers The presence of phone support will do no good if your staff doesn't know your product! Customer support reps should be warm and friendly, and willing to help with any aspect of your product.

What a good feeling it is to talk to someone who feels confident in his product. It's even better if he's knowledgeable enough to solve your problem without transferring you all around the company!

Provide Stand-Out Service; Gain Lifelong Customers Too many e-businesses skimp on customer service, hiding behind web sites and message boards. Customer support is an integral part of every company, even those operating solely online. Be one of the few to offer stellar service, and gain customers for life!

About the author:

Learn more about customer service, opt-in autoresponders, automated follow up and newsletters for small businesses: http://www.bsleek.com/emarketing ------------ Some sites that use the bsleek/aweber email system are http://www.daterade.com and http://www.wittyshirts.com
 
 
 
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